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News & Press

14 February 2017

SS17 Campaign

Global active lifestyle brand MBT® celebrates 21 years of Life Well Lived with the launch of its Spring Summer 2017 collection. This season sees the introduction of new ACTIVE, DRESS and CLASSIC rockers – COLORADO 17, BARIDI and BOSTON.

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10 March 2016

SS16 Campaign

Presenting to you the highly anticipated Spring/Summer 2016 collection; led by fresh, revolutionary innovations and cutting-edge technology. This season, we have revitalised existing staple models such as the Simba and MBT Classic 1997 series.

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10 February 2015

FW15 Campaign

MBT shoes are made for journeys. For the road less traveled. For blazing new trails. For the new restaurant down the street. They’re the perfect shoes for people who live life to the fullest and get the most out of every step they take.

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17 July 2014

Campaign 2014

MBT® FALL WINTER 2014 Global Brand Campaign
Developed by Kastner & Partners Milan, the new Fall Winter 2014 campaign continues MBT®'s core message – "Join The Human Movement " with an empowering declaration - "NOTHING CAN STOP YOU, NOT EVEN.."
Join The Human Movement of MBT® and nothing will stop you!

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15 April 2014

Japan CAPTAIN TSUBASA Sponsorship

Do you know Captain Tsubasa, or Flash Kicker? It is a popular Japanese manga animation about a Japanese youth football team, and its captain Tsubasa which was created in Japan and has been read all over the world.

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15 April 2014

Esquire Article, Spain

MBT® CEO Bob Dyer is featured in the Spanish edition of Esquire. The interview was based on the strategies of MBT®, and the future of the brand.

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15 March 2014

MBT® Singapore Opens!

MBT®, the Original Physiological Footwear? brand, unveils its latest concept store in Asia with a refreshing new global store design. The new store opens in PARAGON, right at the heart of Singapore’s premier shopping belt, Orchard Road.

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12 March 2014

MBT® at GDS and GDS PR Event

MBT® was once again present at the GDS international footwear show in Dusseldorf, Germany, as part of the Berkemann stand.

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10 March 2014

Swiss PR & Trade Event SS14

The Swiss MBT® Team along with Bob Dyer and Lucy Holmes, hosted a PR and trade event at the centrally located Prime Tower in Zurich.

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15 February 2014

MBT® Moscow Opens!

MBT®, the Original Physiological Footwear brand opened its first MBT® Concept store in Moscow. Designed with the new retail concept, the shop is situated in a historical building built in 1914 in the centre of the city, near to the famous red square.

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